Alcatel-Lucent unveils strategic alliance program for Velocix Digital Media Delivery Platform to accelerate time to market for consumer multi-screen entertainment
Paris, October 13th, 2010
Establishes a strong ecosystem of key third-party contributors with best of breed technologies; offers an array of pre-integrated components for optimal media delivery
Alcatel-Lucent (Euronext Paris and NYSE: ALU) today announced a strategic alliance program for the Velocix Digital Media Delivery Platform to ensure that service providers can benefit from a range of pre-integrated technology components to accelerate the deployment of multiscreen consumer solutions.
Initial members of this alliance program include: 3Crowd, Adobe, Aspera, Blue Coat Systems, Clearleap, Elemental Technologies, Harmonic, Inlet Technologies, Microsoft, RGB Networks, Rights Tracker, thePlatform™, and VidZapper.
Focused on digital media delivery solutions, this program creates an ecosystem of some of the major players in the application and content provider space similar to Alcatel-Lucent’s leading role in the award winning, multi-industry ng Connect Program, which focuses on the development of next generation of broadband services based on Long Term Evolution (LTE). This open collaboration will result in innovative and creative bundled multimedia offers that service provides can quickly deploy and take to market.
This new strategic alliance program brings together key players throughout the industry to foster collaboration in four main focus areas: • Manage – For Content Management, Ingestion and Encoding • Publish – Players, EPG/UI and Feed Aggregation • Monetise – Ad management, Revenue enablers, Transaction processing • Deliver – Velocix Digital Media Delivery Platform provides the delivery capabilities Alliance members will benefit from direct interaction with engineering and development teams to accelerate solution design and enable knowledge and skill sharing to accelerate deal cycles.
“It is a key moment, with the emergence of service providers as leaders in media delivery, the time is right to embrace the diversity of the market to bring the right solutions to our customers,” said Paul Larbey, general manager of Velocix, “By establishing a strong set of key partners with best of breed technologies, we can provide our customers with superior, pre-integrated solutions”.
In creating the program Velocix will leverage its unique experience in working with services providers to implement content delivery network (CDN) platforms and its prior operation of a global Content Delivery Network servicing the world’s largest media companies.
The Velocix platform is a key element of the Alcatel-Lucent’s High Leverage Network™ architecture - a fully converged, scalable, next generation, all-IP multiservice infrastructure that enables operators to deliver traffic more reliably, efficiently and at the lowest cost, while also leveraging the network to generate revenue from sophisticated managed services and applications.
For more information about the strategic alliance program and its members please visit www.velocix.com/alliances
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- Velocix is a world leading provider of Digital Media Delivery Platforms, a new generation CDN (Content Delivery Network) infrastructure solution for network service providers, designed to meet the rich media needs of the 21st century Internet. Velocix offers service providers one of the broadest and most innovative ranges of content delivery technologies in the industry, tailored specifically to delivering large media files that will continue to be the driving factor behind the exponential growth in consumer IP traffic. A wholly owned subsidiary of Alcatel-Lucent, Velocix was founded in 2003 in Cambridge, UK and is a leading authority and innovator in the field of digital content delivery over the Internet. The company has a proven track record of bringing unique and exciting technologies to market that provide intelligent digital media delivery, in particular for large multi-GB media assets.