Stream Personalisation
Modify individual streams to satisfy conditional business policies using VPP's dynamic manifest manipulation capabilities. Insert alternate content, blackout streams, or control session bandwidth according to operator-defined rules. Make real-time adjustments based on contextual data such as user device, location, and time, as well as current network conditions. Implement complex cascading workflows with a powerful all-in-one platform that supports all of your stream personalisation needs.
Manage content
access
Control
bandwidth
Personalise
streams
Manage content access
Control access to premium content based on consumer attributes like user location, network, subscriber profile, and viewing device to satisfy your content rights obligations. When restrictions apply, VPP can replace original content with alternative programming or can prohibit viewing entirely.
| Application | VPP functionality |
| Alternate content insertion | When a stream meets operator-defined criteria for access control, VPP replaces the original content in a video stream with different content |
| Content blackout | When a stream meets operator-defined criteria for access control, VPP blacks out the original content to prevent the viewer from watching it |
Control bandwidth
Manage network constraints and improve the quality of experience for consumers during peak demand by applying conditional bandwidth controls to active video streams. VPP can selectively adjust the quality profiles available to client software to reduce network congestion, protect revenue generating streams, and optimise delivery whenever network capacity is scarce.
| Application | VPP functionality |
| Reduce network congestion | Dynamically adjust session bandwidth to ease network congestion based on set rules |
| Manage stream quality | Adjust video quality based on tier of service or consumer location (on/off-net) |
| Mitigate greedy clients | Constrain misbehaving clients that are consuming more than their fair share of network capacity |
| Improve margins | Apply constraints to reduce the cost per stream and support more users within a given network capacity |
Personalise streams
Use VPP to support a variety of other personalised streaming applications such as emergency alerts, content watermarking, or curated linear TV.
| Application | VPP functionality |
| Emergency alerts | Insert news or other content to notify viewers in a particular location of time-sensitive information |
| Content watermarking | Implement forensic watermarking technologies that apply a digital fingerprint to individual streams as a content protection mechanism |
| Curated linear TV | Create personalised linear TV channels that are curated to suit the interests of individual consumers |
Enhance your content delivery network with VPP to personalise stream delivery based on operator-defined business rules.
Interested in learning more?
Contact us to schedule a review of Velocix VPP capabilities
